Description

This project is about the transformation of vernacular communication. I found examples of vernacular communication within their environments. I recreated the advertisement using the same materials as the original artists. Then, I used the communication intentions of the original piece and created a system of communications to serve this need.

Approach 

This recreated project is about promoting Marina’s Nanny Service. The goal is to help Marina to find a nanny job. I designed three posters, a website and a booklet. The hand-drawn illustrations invite kids to stay with her. The colors show she has the skills and patience to take care of kids.